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Rivers of Revenue Book by Kristin Zhivago, Which Helps Business Managers Find and Keep Customers, Is Called "Highly Practical and Provocative" by Publisher Debbie Weil
"Rivers of Revenue" provides a step-by-step guide to attracting new customers and selling to them successfully. It teaches any entrepreneur or business leader how to think like a customer, and then use that perspective to keep customers flowing into the business.
Jamestown, RI (PRWEB) January 27, 2005 -- Kristin Zhivago’s book, "Rivers of Revenue," “is a highly practical and provocative handbook on how to ‘think like a buyer’ in order to increase your sales,” comments Debbie Weil, publisher of WordBiz Report, an award-winning marketing newsletter. “It’s gotten rave reviews.”
"Rivers of Revenue" shows business managers, entrepreneurs and aspiring entrepreneurs how to “find the money,” by understanding how customers buy and supporting their buying process. An educational, energizing, and life-changing tool, the book will empower those who want to successfully sell their ideas, skills, products, or services.
“Kristin is a highly respected marketing consultant,” continues Weil. “One of her key points is particularly intriguing: ‘brand’ is not the promises you make; rather it’s the promises you keep when interacting with your customers.”
The book's author, revenue generation coach Kristin Zhivago, is known as an expert on customer behavior. For 35 years, Zhivago has been helping company owners increase their revenues in the world's toughest, fastest-moving markets. As a monthly columnist and contributor to business publications since 1985, she has authored hundreds of articles and is a worldwide speaker on the subject of successful and ethical revenue generation.
With a five-star review rating on Amazon.com, "Rivers of Revenue" is published by Smokin’ Donut Books and is currently available at http://www.RiversOfRevenueBook.com and Amazon.com. The hardcover book retails for $24.95 and is 336 pages. ISBN #0974917915. For more information or to schedule an interview with Kristin Zhivago, contact Smokin’ Donut Books at 877-474-8738 or kz@smokindonut.com.
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"A powerhouse of wisdom. Kristin revitalizes
companies—and careers."
—Jim Sterne,
Author of Web Metrics and Marketing on the Internet
"No one is better at understanding how
customers think."
—Jeffrey Tarter, Editor, Soft*Letter
"One of America's most famous marketing
strategy consultants."
—Anne Holland, Publisher and Managing Editor, MarketingSherpa
"New and powerful ideas."
—Becky Dale, Marketing and Sales Manager, RC Family
of Companies
